rural business owner twirling in a field

What Sets High-Performing Rural Businesses Apart (Spoiler Alert: It’s Branding)

November 28, 2025

When I talk about branding a business, a lot of things come up: Fonts, logos, colors, photos… it can start to feel like something only polished or design-oriented businesses care about. I have legit heard businesses say well “all of that is too fancy for my rural business”.

But here’s the truth:

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farmer and business owner laughing with camera in hand

I have always loved a good costume event. Back in my college days, my girlfriends and I used to flock to Value Village whenever we needed the perfect thrifted piece to complete a look. We’d weave through the racks, laughing and holding up the most outrageous finds, hoping to stumble across something unforgettable. One day, […]

What a Trip to the Thrift Store Taught Me About Marketing

September 3, 2025

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woman moves auger around grain bins during brand photography session

Is Your Rural Business Ready for a Refresh? What a Website Redesign Taught Me About Branding Photos That Work.

July 31, 2025

If you’ve ever found yourself wrestling with outdated tools in your business—whether it’s your website, your systems, or your photos—this one’s for you. A while back, I got so frustrated trying to update my website that I rage-quit the whole thing. I just wanted to swap out a few photos and tweak some copy. Simple, […]

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blooming alfalfa

Why Custom Stock Photos Are So Useful for Rural Businesses If you’ve ever tried to Google “photo of cow” and been bombarded by longhorns, Brahmas, and Holsteins, and not a single photo of your classy red angus ladies, or searched for a stock photo of wheat only to find out it’s actually barley (or rye, […]

Why I Add Custom Stock Photos to All Brand Photography Sessions, Especially For Rural Businesses

July 26, 2025

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close up of a brand photographer talking with her hands while drinking coffee

Where Do I Put My Hands: 5 Not-Awkward Poses to Incorporate Into Your Next Brand Photo Session

July 26, 2025

If you’re like most people, standing in front of a camera can feel a little awkward. Even as a brand photographer, the first thing that happens when I get in front of a camera is I forget everything that I know about posing and am all of a sudden very aware of my hands! I’ve […]

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Alberta brand photographer overall pocket with goldenrod and pictures

So, you just got your brand photos back (I know so exciting right!) But now what? As a rural brand photographer, one of the most common things I see from clients (after they fall in love with their photos) is: “Now I just need to figure out how to use them!” That inspired me to […]

11 Smart Ways to Use Your Brand Photos (Right After You Get Them Back)

July 26, 2025

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Packing for your brand session can seem overwhelming so here is my checklist of what to bring:

Pack your bags: what to bring to your brand photography session

July 25, 2025

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